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TOKYO, JAPAN — SmartNews Japan, a leading global news discovery app, and Nordot USA, a New York-based global content distribution platform, today announced a partnership to deliver a curated selection of top European and U.S. news content to the Japanese market. This collaboration is the first of its kind, establishing a direct channel for translated, high-quality international journalism to reach Japanese readers.
The agreement leverages Nordot USA's wide selection of global content catalogue and expertise in content distribution. Nordot USA will now venture into localization and content translation, as part of their AI-Powered Content Creative Suite, providing a steady stream of articles from well-known global media outlets. This content will be distributed directly to the SmartNews Japan platform, expanding the range of news available to its user base.
“We are truly delighted to embark on this partnership with Nordot USA” said Landon Hong, VP of Japan Region Media Business of SmartNews. “By bringing international news to our SmartNews users in Japan, we are significantly enhancing the access to timely and diverse global perspectives. The ability to read trusted overseas stories, without delay and in Japanese, will be a major benefit for our users. This collaboration marks a key step in making SmartNews even stronger in delivering global news, and we look forward to continuing to improve the experience for our audience.”
For Nordot USA, this partnership represents a strategic expansion beyond traditional content distribution. By unlocking translation through a combination of AI-Powered Content Creative Suite’s blend of advanced AI and expert editorial curation and oversight, the company is solidifying its position as a key player in the global media ecosystem.
“We are thrilled to partner with SmartNews Japan on this pioneering initiative,” said Aya Uryu, CEO of Nordot USA. “This collaboration not only expands our publishers’ reach but also marks our entry into a new and exciting chapter of content distribution. We are confident that Japanese readers will appreciate the depth and quality of the international content we are bringing to them.”
The new translated content has already been integrated into the SmartNews Japan app, starting with several international brands and more brands becoming available in the coming weeks. Both companies are optimistic that this partnership will serve as a model for future collaborations aimed at bridging language barriers and fostering greater global understanding through journalism.
SmartNews is a leading global news discovery app, dedicated to delivering high-quality, relevant news from trusted publishers to millions of users worldwide. Founded in Tokyo, Japan, SmartNews uses a proprietary algorithm to analyze tens of millions of articles and identify the most important stories in real-time.
Nordot USA is a content distribution platform that connects publishers and media outlets globally. With the newly developed Content Creative Suite, Nordot USA focuses on efficiency and reach to help publishers monetize their content and expand their audience. This partnership marks its first venture into content generation and translation.
Media Contacts:
Michael MATSUO 松尾 崇
Director, Japan Communications, SmartNews
takashi.matsuo@smartnews.com
Cindy Li
VP of Business Development and APAC
Nordot USA
Bertrand de Volontat is VP of EMEA at Nordot, where he helps publishers make the most of their content across platforms and borders. With a background in both journalism and media business, he led editorial operations at upday and launched several digital media ventures in the past.